Oh dear god...

Look- I'm all for over-the-top, especially when it comes to some bike stuff. But this is just ridiculous:
This guy up in Alaska and has a pretty crazy custom Moots Pugsley bike.

He apparently was having some issues with snow building up on this oversized rims, so his solution was to take a new Zipp Super-9 disc and cut in in half for some wheel covers (!).


So, so, so painful!
Did he not know that there's a better way?

(Photo: Squid/cyclehawk)

Thanks to Cale for making me cringe!